Breakdown

Community Growth

The "Jerk All-Stars" Myspace community had over 1.3M fans leading into its first episode, and has reached to over 1.6M throughout the program

Viewership

40MM video views and far surpassed brand metrics (impressions, engagements)

Press

Press mentions from The Hollywood Reporter, Media Week, and Business Wire

Show Synopsis

Electus, MySpace and The Coca Cola Company partnered to create a 15-episode original dance competition series which chronicled the lives of jerkin's top dance crews, giving fans a way to discover and communicate with the jerkin' culture, then culminated with a contest to find the best jerkin' crew