News: January 2012

Food Network Executive to Run YouTube Channel

Bruce Seidel, who oversaw shows for the Food Network and the Cooking Channel on cable, is moving online to a forthcoming food channel for YouTube.

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Former Cooking Channel exec to run Electus’ YouTube venture

Bruce, former senior VP of programming for Cooking Channel, has been named CEO of Electus’ new food-centric YouTube channel.

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National Geographic, Electus in TV deal

The National Geographic Channel has signed an unconventional deal with Ben Silverman banner Electus -- the shingle will develop three shows for the News Corp./National Geographic Society joint venture, with a guarantee that one will get a series greenlight.

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'Mob Wives' spins off chat show

VH1 is launching a halfhour discussion show to follow highly rated "Mob Wives," beginning Jan. 29.

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Former NBC Entertainment Boss Ben Silverman On ‘Fashion Star,’ His ‘killer New York show’

Former NBC entertainment President Ben Silverman is partnering once again with his old network, producing the upcoming reality series “Fashion Star” through his production company, Electus.

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Electus eyes first-run

Electus president Ben Silverman is prepping a move into producing for first-run syndication, saying there is plenty of room for new ideas and formats in the sector.

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NBC's 'Fashion Star' Gets Big Asian Lift (Exclusive)

Following its March 13th bow on NBC, the Elle Macpherson-hosted fashion competition series will premiere across 20 countries in Asia on DIVA Universal.

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NBC's 'Star' rises in Asia

Upcoming NBC reality skein "Fashion Star" will launch on Diva Universal across 20 countries in Asia this spring after the show's March 13 stateside bow, Universal Networks Intl. and Electus Intl. announced Tuesday.

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Mob Wives Season Two Sells into New Territories

Electus International has signed up broadcasters in nearly 100 countries for the second season of the VH1 reality series Mob Wives.

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Mob Wives renew vows

Electus International has sold the second season of Mob Wives to broadcasters in some 100 countries.

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Electus takes Spike series to market

Electus, Ben Silverman’s IAC-backed production and distribution outfit, has acquired three unscripted series from cablenet Spike TV for global distribution.

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Electus nabs rights to Spike TV trio

Electus has acquired international distrib rights for three Spike TV series in time for TV industry confab NATPE: "Flip Men," "American Digger" and "Car Lot Cowboy," all unscripted skeins ariing on the guy-centric cabler (Electus also produces freshman skein "Cowboy").

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Three Spike TV Shows to Be Sold By Ben Silverman's Electus

"Flip Men," "American Digger" and "Car Lot Cowboys" will be showcased at NATPE for international sale.

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NAB Keynotes For Bruce Rosenblum And Ben Silverman

Bruce Rosenblum, president of Warner Bros. Television Group and newly sworn in chairman/CEO of the Academy of Television Arts & Sciences, and Ben Silverman, founder and chairman of multimedia studio Electus, will speak at the upcoming 2012 NAB Show

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TCA: Starz Orders 'Marco Polo' Series From Weinsteins, Ben Silverman

The premium cable network has joined forces with The Weinstein Company and IAC's Electus to launch the scripted series centered on the 13th century explorer, created, written and executive produced by Young Guns' John Fusco.

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Starz, Weinsteins, Electus on 'Marco Polo' trek

Partners plan to lense ambitious historical drama in China

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Yahoo Web Series Shows Sports Stars’ High Jinks Electus, College Humor partner with Yahoo for new series

High-octane high jinks are heading to Yahoo.

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Yahoo, Electus, CollegeHumor Team Up for Sports Web Series, 'Blindsided'

The 10-part collaboration, screening on Yahoo Sports, will showcase pranks played on athletes and fans.

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The Hollywood Reporter

CollegeHumor Sets 'Coffee Town' as First Theatrical Release

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Ad Biz Gets In Game

An assortment of digital MVPs convened for a "technology all stars" panel at Variety's CES Entertainment Summit, in which they held forth on trends sweeping the media landscape from the Vegas show to Madison Avenue.

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Shine International Executive John Pollak Joins Ben Silverman's Electus

As president of Electus International, he will re-team with the multimedia studio's founder and its CEO Chris Grant.

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Electus launches distribution arm

Ben Silverman’s multimedia prodco Electus has launched an international distribution arm, and has appointed another former Reveille and Shine International executive to run it.

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Silverman elects Pollak for key post

The founder of Electus has hired John Pollak as president of the studio's international division. He worked as the international chief at Silverman's previous company, Reveille, as did the recently named CEO of Electus, Chris Grant.

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